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by Kalium
3419 days ago
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OpenAds - now OpenX - was this tool for a very long time. There are a couple of drawbacks. First, it turns out that there's not much money to be made developing that software. Second, it turns out that running it is a lot of work, to the point that it's not worth it for most people. Third, most ad buyers don't want to juggle dozens of small publishers, they want centralization. |
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