[NotSammyHagar]

I see it as related to what you are saying. You will be more likely to have software features or whatever you are designing have features that are applicable to women. You'll think of problems that men don't notice - the classic is startups full of 20 something guys solve different problems that women, such as women with families. Women just face different experiences than men. Similarly, someone from China will probably have a different idea about some things than someone from the US. Companies avoid sexist choices - a female friend who was a layer was at a place that had an offsite activity where women couldn't be members at a golf club (really!). The women you have will be more comfortable if they are not a super rare bird. An office with women should have supplies in the bathroom like tampons. A company with men might think of razors or deoderant but not that.