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by jasode 3424 days ago
>Get a real website or blog for your PR needs.

Btw if you weren't already aware... a lot of small businesses (e.g. mom & pop restaurants, handymen contractors, yoga studios, etc) actually did have a real website but they abandoned them and only maintained their Facebook pages.

The behavior pattern is the same: the "real website" whether it was a CMS built on PHP-Drupal or a Wordpress blog was too complicated for owners to mess with. (e.g. "uh, what's this domain renewal email I just got from Godaddy have to do with my website?!?") The real website then suffers "digital rot" or they expire.

Facebook pages are easier. Therefore, advising them to maintain real websites isn't going to convince them. They've already "been there done that" and saw no value in it. As far as privacy and data collection, businesses don't care -- it's their public storefront.

2 comments

>> businesses don't care -- it's their public storefront.

Until they land in the news for something and then people can go back and start digging up and doxxing people at the company and any other nefarious information they can get their hands on. ANY information on a business FB page is like a gold mine for social engineers. Everybody on FB eventually "over shares" information they think is safe, but its really not.

The original post was more directed at the individual human FB member.

One problem with FB sites for businesses is loss if identity since the platform looks the same.

I get that small physical shops that don't want to pay for a webmaster etc may have problems updating their sites. But I do miss seeing their original sites.

Twitter and Instagram are ok channels. The problem with FB is the privacy of its individual real person members and their families and friends. When did we sign up to get directed ads etc?

Zuckerberg probably had that idea early on, but the FB members had to accept new terms several times to continue using the platform.