[IsaacL]

Yeah, I was recently thinking of applying to work at Cambridge Analytica, so I had reason to do some digging on them. Like a lot of people applying data science to problems, they're riding off hype, buzzwords and clients not fully understanding what they're doing.

One reason I didn't end up applying is, though I lean to the right politically, I'm not at all a Trump supporter and couldn't bring myself to work on getting him elected. The second reason is that, even if I was working on a non-Trump project, it wasn't clear that their product added that much value. Some media references to them agreed with this, pointing out that, e.g., their model requires campaigns to create multiple adverts targeting different personality profiles, but most don't have the resources.