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by chkuendig 3428 days ago
Not again this story. This is a very sensationalist take on the impact of micro-targeting. It probably has some impact, but every political campaign has been doing this for years and there isn't something inherently special about Cambridge Analytica's approach (other then being funded by the Mercers and hence Trumps go-to firm).

https://www.bloomberg.com/view/articles/2017-02-01/trump-s-s...

1 comments

Thanks for sharing. Cathy O'Neil is one of the most credible voices in the room when it comes to understanding the unintended consequences of applied big data algorithms.

The original post is sensationalistic and massively overstates what's currently possible when it comes to micro-targeting.