[dRother]

And maybe hire some experienced programmers/project managers to architect the system first? My experience with the code put out by fresh CS graduates is that it's a bit naive and by-the-textbook, not surprisingly.

[mortenjorck]

Architecture and user experience. They can afford some consultation time with the best in the business on both fronts right now, and both will be critical to their success.

[marak]

there is a dearth of quality programmers in nyc who would help im sure

[seldo]

Do you mean a glut, or do you really think there are no good programmers in NYC?

[benatkin]

The "who would help" part is relevant here.