[FussyZeus]

I mean, depends on the company. I get what you're saying but for a smaller company looking for exposure to a wide audience with spending money, the data tells us iOS is pretty much the best balance of relatively low introductory cost versus return on that investment. Android has a lower cost still but also a much lower return as I said, even though we have more users, our revenue stream is 6-7 fold on iOS.

Maybe iOS isn't the new platform, but it's certainly a good place to start. Still miles ahead of the next few options.