Neither Apple nor Google seem to be applying many of the principles outlined in that article.
To me this is just a sign of broken management. Apple has a minimal product line. Not being able to refresh products regularly is unacceptable. Furthermore, they don't have a complete ecosystem anymore which has an impact on the whole experience.
Google is also broken, but in a different way. They are stuck in a perpetual cycle of release-abandon products, with some insane duplicities. For example, Hangouts/Allo/Duo.
Google has discontinued the much praised Google Reader, plus replaced open Google Talk by closed Hangouts. Also released Allo & Duo, confusing everyone. A royal mess.
Apple is unwilling to update Mac Pro & Mini frequently. They have also discontinued their screens (and third party USB C ones are not working well) and also discontinued all their routers.
To me this is just a sign of broken management. Apple has a minimal product line. Not being able to refresh products regularly is unacceptable. Furthermore, they don't have a complete ecosystem anymore which has an impact on the whole experience.
Google is also broken, but in a different way. They are stuck in a perpetual cycle of release-abandon products, with some insane duplicities. For example, Hangouts/Allo/Duo.
Google has discontinued the much praised Google Reader, plus replaced open Google Talk by closed Hangouts. Also released Allo & Duo, confusing everyone. A royal mess.
Apple is unwilling to update Mac Pro & Mini frequently. They have also discontinued their screens (and third party USB C ones are not working well) and also discontinued all their routers.