[davydka]

It's true that loading fast and giving you the info you wanted directly from the search results page is a good thing. It is also important to realize there's a trade off happening where you're further locked into Google and their ecosystem. It's a pretty dramatic change to the way search has worked up until now. It more mimics the way internal webviews work in Apps like Twitter and Facebook apps.

[dragonwriter]

> It is also important to realize there's a trade off happening where you're further locked into Google and their ecosystem

How am I locked in? Google isn't the authoritative host of AMP content, nor are they the only party running an AMP cache, nor does the existence of an AMP copy of a page prevent me from accessing the regular web copy.

[davydka]

Interesting! I was under the impression they were solely in control of the cache and the content. I will look further into this. Thank you.

[wffurr]

Am I locked in? Bing and Cloudflare also both run AMP caches now.

[davydka]

I was unaware of this. Thank you.