[wcarron]

Peloton is in fact the French word for platoon. I'd be highly surprised if the bike maker had the legal standing for issue infringement claims. Just as you can't copyright the word "bicycle", peloton is used widely enough that they should be fine. Then again, Jade the preprocessor was forced to rebrand as Pug.

[rasjani]

Peloton is also Finnish word and it means 'fearless'

[kod]

Copyright has nothing to do with this. You certainly can register bicycle as a trademark, bicycle brand playing cards, for instance.

[lumista]

Peloton is also Finnish word and means fearless.