[chowes]

We were still having product-market-fit surveys with potential customers, and friends (some of whom are investors).

I think narrowing down to a specific industry like you're doing helps the problem immensely. A true schema builder is a hard sell to both non-technical users (when point solutions offer more with WAY less setup) and technical users (see how tech people view Salesforce, for example). However, Quickbase and Airtable are doing it currently. Very interested to see how Airtable matures.