[josepi_]

This is the sort-of obvious eventuality of a world filled with dozens of different services. Of course a new service will come that tries to bridge them all together in a simple way that is efficient for the user. Imagine if all the USA's cable channels were different apps that took up space on your TV's hard drive (like phone applications). Now imagine your TV has a way of visiting "lesser" channels (web browser). Now imagine that, eventually, the channels you care about begin integrating into the web browser (the numerous applications that now offer browser-based components). Now imagine someone comes along and says you can use a single service to access all those channels (shouldn't be hard to imagine that because it's how things are now..).

The innovation here, imo, is that WeChat is essentially a web browser that looks and feels very different from traditional web browsers. It's a big deal given the conditions of today; i.e. cloud-based and browser-based applications are becoming the norm. Interesting, for sure. I see a future in it, anyway.