[AndrewKemendo]

Storytelling is so critically important for everything in business and life. If you have new ideas or want to create something new you need to be able to captivate the audience with a good story.

You could equally apply this framework to pitching investors, job prospects, customers etc...

[mike2477]

That's a great point! I'm really glad you mentioned it. My hope was that this could be as useful to someone pitching their company is it is to aspiring writers.