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by eljs 3446 days ago
How do you market this? Is it mostly SEO or ads as well? Must be expensive if you want to compete with Nike and Adidas for clicks...
1 comments

At the beginning it was basically word of mouth and niche related forums on the internet.

Then I started reading about SEO and advertising. Organic search more or less work but I got almost no traffic from a couple of banners on related pages during few months. I didn't try advertising networks like AdWords.

I don't see big brands as my competition. I have partnered with some but I don't think they sell much on the internet (typically higher price tags) compared to full equipped city centre stores.

Very cool, I've been thinking of doing an affiliate website for a while. But it seems like it could take a lot of time and patience to get it profitable. Thanks for sharing!
The sooner you start it, the quicker you see some results ;)