[ng12]

Hypothetically, if you really believe the majority of women eschew computer science out of ignorance, why do you believe we should correct it? Here's how I think about it: if I invited a male acquaintance to go to a ballroom dancing class and his response was "no way, dancing is for pansies" -- should my reaction be to try to make the lessons a more comfortable environment for him? Absolutely not. If anyone were to avoid learning to program because they believed the field is full of sweaty nerds frankly I'm of the opinion that it's their loss.

[virmundi]

The article was a little hand-wavey on the details about comfort. But to you hypothetical. Say that instead you tell him (assuming a straight guy), that it's great way to meet women and, oddly enough, get exercise. That might convince him to attend at least one. After auditing, he might like it.

The field has an old rep. Some of it's earned. It's changing now. People are operating from old information. Correcting this information, by means of targeting marketing, might be a good thing.

Now I do see benefit for keeping the view around if it means less workers and therefore a higher wage for me, :).