[firmgently]

If you want your client/user/customer to be aware of something you put it on your front page or packaging in plain language and a large, legible font. T&Cs/TOS is where you obfuscate information that you're legally obliged to 'inform' people of, but you really wish you didn't have to and you hope they'll never see it. Nobody reads the T&Cs of every product they use. I know this, you know this, everyone knows this. To suggest otherwise is either naive or disingenuous. It may be commonplace but it's really not ok and we shouldn't accept it. To defend companies doing this is enabling and shameful IMO.