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by jcl
5886 days ago
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The point isn't to make the user follow the ad -- the point is to force the user to parse the ad as a step towards something the user wants. The theory is that this gets a message into the user's brain in a way that traditional advertisements do not. While it looks like a captcha and appears in similar contexts, calling it a captcha is misleading: It fulfills its primary function even if it lets all the bots through. |
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