[Ph0X]

is 10$ the cost the customer pays, or the cost of the delivery? I highly doubt the little electricity (or maintenance cost over time) is 10$ per delivery.

Also, as a straight comparison, drones are faster, scale better and are able to work at hours humans wouldn't. So even if it was 5$ vs 10$, some could argue that it's worth it. Obviously not in all situations, but sometimes there's an item you need right now and not tomorrow.

[anton_tarasenko]

$10 is the "willingness to pay" (the number is in the article). There's no good estimate of drone delivery costs since the interested parties cherrypick locations and distance.