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by ardeay 3483 days ago
Here is a pull quote from an article that published today

"As People Get Weary of Sales Automation, Direct Sales Contacts Prevail

The email automation era is becoming very easy to spot, and it’s happening everywhere. Multiple emails like this land in our inboxes on a daily basis. This robotic tactic may even begin to harm a brand’s reputation.

Sales people will go back to being people and will personalize an email or pick up the damn phone. The excitement of automation in the digital era will also make people realize that they like to talk to people"

http://www.cmswire.com/digital-marketing/marketing-trends-sh...

Seemed relevant ;)

2 comments

With 1 you and millions of companies, how long before your phone is continuously ringing with direct sales contacts?
Content marketing, yay!
srs :)