|
|
|
|
|
by dpandey
3485 days ago
|
|
The key focus of this acquisition seems to be the acquisition of assets (read 'IP'). Fitbit has had a rough time battling Jawbone in court (though ironically Jawbone has been the sufferer in the market while Fitbit revenue keeps going up). I feel that has made them cautious about IP and this is the second acquisition (after Coin) that's been purely focussed on acquiring IP so that: 1. Others can't acquire and sue them 2. They can sue others if needed Other than IP, it's hard to justify their spend in acquiring the company (they already have hardware and software/app). |
|