[brainfire]

Seemingly-genuine comments like that could be a plausible future step for escalation of advertising.

I'd guess there are people who would "rent" access to their active social media accounts to a company operating a bot capable of writing subtle "recommendation"-style comments. Sort of a merger of blog-comment-spam-bots and paid "influencer" posts.

[brbrodude]

It's certainly possible, although repulsive.

[ignasl]

What an interesting idea.