One estimate I heard on the required size of a donation able to save one life was around $4k. So yeah right now the collective have given enough money to save 20 lives into digging a massive hole in the ground.
Add in their Starbucks spending. Then their movie=going. How about money spent on hair products? Lots more egregious waste, than one hilarious stunt. In fact, this stunt got folks talking about it.
Those cases are not the same. Here you have individuals spending money because they find the idea of their money being wasted in such a fashion entertaining. It's waste for the sake of waste. This is exactly why this is the perfect stunt for CAH.