[throwaway420]

I'm a huge fan of blogs, agree with the author in general, but think he's defining "something much better" in a way that doesn't make sense to the average person.

Twitter is at least easy enough for the average person or even dopey + clueless non-technical celebrity to add to their phone, search, and use normally.

Blogs give infinitely more customization options, and in theory are easy to setup, but in practice are still a lot more work and harder to setup. All of their advantages are for nothing when it takes a lot more work to setup compared to a Twitter account for the average person.

Regardless, Twitter is done for. They're trying in vain to achieve an impossible politically correct goal (all of their new safe spaces features to eliminate trolling and name calling) rather than actually innovating or coming up with a business model that can sustain them.