[JauntyHatAngle]

Marketing.

I've never heard of slimfast, and if I had I would immediately discount it because I'm not overweight, nor do I eat badly.

Soylent was simply the first product I heard of that did the meal replacement "with everything you need nutritionally" thing.

Not saying it was the first, just that it was the first I'd heard of it.

Never actually went out and got it, but was close because I was at a time in my life where I was too busy to prepare good meals, (between sports, work and my own side projects).

[DanBC]

> Not saying it was the first, just that it was the first I'd heard of it.

There are a wide variety of sole-source of nutrition liquid feeds.

The reason you haven't heard of them is because they've been marketed to medical professionals, for use with ill people, and not to the general public.

The lack of caution in the promotion of Soylent is a worrying sign.