[ghaff]

>At the blockbuster level, which is where some disruptive action would have to happen before the mass media starts declaring the disruption of film, I don't see any films while skimming over Boxofficemojo [0] that aren't either part of a franchise, anchored by an A-list actor, or based on a property like Marvel or a popular book/toy.

There are some exceptions. Avatar, whatever you think of it as a film, was a blockbuster film with a blockbuster budget. Though, in that case, it was the director who was the A list so maybe that's just an addition to your list.

But, to your basic point, with the amount of money that a blockbuster-type film takes to create, the finance guys are definitely looking for factors that will help bring people into the theaters.