Their beef grounds are quite convincing and good, IMO though their extreme leanness gives them away. I have tried the chicken strips product as well and was not impressed. The burgers did well in the toaster oven but when I tried on a grill, possibly due to my mistakenly overcooking them, they were not good. All in all, their products have been the best substitutes that I have tried so far and I like that they are soy-free and contain the ingredients to form a fairly complete protein.