[sokoloff]

I agree with your overall sentiment I think, but there are many side gigs where $5 vs $500 a month is the difference between viable and not viable. Sometimes it's the difference between sticking with an idea long enough to turn it into something viable; something that's bleeding you $500/mo won't have as long a life as something that's only $5 or $25/mo while you're figuring out if there's something worthwhile or not.

A niche market cuts both ways. Sometimes you don't need to worry about scale, but you also can't bet on large numbers of customers coming to cover up inefficient choices.