[M_Grey]

I think it's more likely just horribly uncritical fluff "journalism", which is supported by the rest of their site.

[idlewords]

Steven Levy is a pretty old-time tech journalist. I think calling him an enthusiast is more fair than accusing him of fluff.

[M_Grey]

If he's experienced, then I'm more inclined to believe that this was a PR piece, pure and simple.