[nopassrecover]

If quality is so important they need to get designers to look at their sites fast. StackOverflow is fine (especially as it's for programmers) but the original clone sites (the PC and Server ones) have terrible colour schemes that are both hard to interact with and simply reflect badly on the brand. Getting a UI expert or two to work on optimising the UI for non-programmers wouldn't go astray. Getting someone like Smashing Magazine or someone involved in a design-shard of StackExchange would be a good start.