[mtmail]

Here is an email I received from rollbar.com when they announced price increases. I was impressed enough how they chose their words to save the email.

    Your account is on a plan from prices that we set back in February 2015. Back then, we were 5 people in a San Francisco coworking
    space trying to figure out if what we were building was going to be useful to anyone other than our early adopters.
    
    Over the past year and a half, we've learned a ton about just how valuable Rollbar can be, how it fits into the modern
    software development lifecycle, and where it can go. Tangibly, we have:
    
      * Grown our full-time staff over 3x, from 5 people to 17
      * Hired dedicated support staff
      * Released and improved countless features, including SSO, 2-factor
        auth, and tons of integrations
    
    ... and we're extremely excited to keep working on our mission—to help developers build and maintain software, quickly and
    painlessly—for many years to come. To have the resources to do that, we need to adjust our prices to better reflect the
    value that Rollbar can provide, and we hope that you'll stick with us on this journey.

[diegogcouto]

Thanks for your help, mtmail! They really know how to communicate. Maybe the path really is through transparency.