[taf2]

Before they can do that they need to implement a search that actually works... I've never understood why the app stores are not just websites similar to amazon. The goal is to make it easy to locate an app whether you have the device or not- limiting access to the knowledge of the existence of an app seems like a fail in brand awareness.

[palakchokshi]

True that Apple's App Store search sucks. I'll give an example: search for Get@ and see the results. Now search for GetAt and you'll see an app called Get@. If you allow @ symbol in the app name then your search should return that app when searched for it.