[jwp]

Sure, there's plenty of fluff in the article, but it isn't because the author (http://www.math.wisc.edu/~ellenber/) is clueless about science. The article is probably at the right level of technical depth. Seems ambitious to even touch SVD in Wired.

[hugh]

Oops. I stand corrected. The author of this particular article obviously does know the subject very well. My apologies.