[nine_k]

Why, it's usually indeed a journey, with a liquidity event as a destination. Often the the acquisition also means dissolution, so the destination is final.

[Apocryphon]

And where does this leave the customers? Simply faceless, nameless trials that the hero-startup must conquer on its way to liquidity?

[euyyn]

I mean, it's kind of a risk you face when you buy a service from a startup, whether they tell you or not.