[peteboyd]

We always have had a surplus of logos. When we design for a company, perhaps 3 to 5 decent ideas are sketched. Of course only one makes the final cut per client. We own any preliminary work, so we can offer these for use later. We would just change the name, revise slightly and change the color. Bam...new logo.

What we did finally was revise the ones we like (25 to 50 initially) and include them for free as part of a new web design project. A lot of clients have bad logos that can ruin a design. So it helps our designs and clients brands.

Clients could also purchase at a low flat rate if they liked one without a website. This has worked well too.