[zacharycohn]

There is a high end product. I don't need a high end product, but that's all there is. So I have to go for it.

Suddenly, there's a cheaper, lower end product that meets my needs. I go for that, someone who needs or wants the higher end product can go for that.

[1_2__3]

The point is that for many decades the low end product was something like a one bedroom with a kitchen. Now that's being seen as a luxury that we need to build under.