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by Vertrauen 3570 days ago
I wonder how monopolized publishing is these days. If you want to get the message out about something, how much are you at the mercy of a few distribution channels and how much do we have an open ecosystem that gives everybody equal rights? I am honestly not sure.

How important is it to be on Facebook? On Twitter? On Reddit? On HN? Indexed by Google? Have connections to the Huffington Post?

If you have something interesting to say, can those forces stop you? Or will it spread because it is interesting?

If you make great art, will it become popular just because it is great? Or does it depend on your marketing skills?

Could we have technology that makes interesting, helpful content spread no matter what?

Do we have to invent some kind of "internet voting" system to accomplish this? Can blockchain technology help with this?

1 comments

It certainly makes it a lot more difficult to get the message out about something without those channels. And if those forces don't like what you're saying, it becomes much harder to find for other people.

Popularity depends a lot on your marketing skills too. If you can 'figure out' the secret to success on social media sites, or how to get your site's SEO to be good, that helps a lot more than the quality of the work at the moment. Unfortunately.

Not sure if you can make interesting, helpful content spread no matter what. Seems like it could be a challenge to have any system to find interesting content that isn't dependant on any third party services or search engines. And even more of a challenge to get people to use it.