[dmix]

Also, the third paragraph shows why it was relevant:

> The images also provide proof of Philae’s orientation, making it clear why establishing communications was so difficult following its landing on 12 November 2014.

Mostly the curiosity of the public and more importantly the scientists who worked so hard on the project only to have their lander not land properly.

Otherwise the fact that Philae was lost almost immediately upon landing has been a huge story line this past year. I believe the blog assumed the readers would know this. A CNN article would typically provide back story but this is original source from ESA.