[Jake232]

I'm confused as to how this can be compared to optimizely which is an incredibly powerful A/B testing platform. This doesn't seem to handle A/B testing at all?

It's essentially a HTML WYSIWYG editor (unless I'm missing something).

[neogenix]

It is 'Optimizely for CMS', because it works like Optimizely but in a different space (cms).

Like Optimizely, we enrich your website with new functionality, but instead of adding a/b testing, we add content management.

[neogenix]

It is basically a WYSIWYG editor on steroids, where it is automatically installed on all your texts and images. Any change gets persisted through our service and shown to your visitors on the fly.