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by brentm
3582 days ago
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Truly autonomous vehicles are probably the best and worst thing that will happen to Uber. One of Uber's greatest strength is having all of those drivers, it would be very hard to create a competing service and recruit that kind of fleet. If tomorrow it was legal to put truly autonomous vehicles on the road what is stopping anyone with a few billion dollars (e.g. Apple, Google, etc) to enter the market and compete on price per ride? I don't think many people are loyal to Uber, they are loyal to whatever is easiest, cheapest and quickest. |
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Their real risk is a company treating ride hailing as a million dollar company vs. a billion dollar company and running with ultra thin margins.