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by otoburb 3604 days ago
The term "bubble wrap" looks like it is still trademarked[1], even though it's commonly used as a generic term. Hopefully this flies under Sealed Air's radar. I often wonder how far organizations will go to protect physical brands as the world rapidly digitizes.

[1] https://en.wikipedia.org/wiki/List_of_generic_and_genericize...

2 comments

When you trademark a term, the trademark is usually scoped to a context (eg industry, product type). So, unrelated trademarks can exist with the same name, scoped to a different context.

See eg, https://www.avvo.com/legal-answers/can-i-trademark-a-similar...

Of course, IANAL

Trademarks on inflated cushioning do not apply to software.
They should take the opportunity to change the project name to bwrap to match the fact that the application is not called bubblewrap, but bwrap.