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I've been dabbling with a theory, and it goes something along the lines of "Evil thinks big, but Good thinks small". There is a ton of incentive for guys like this to scale big, and they can bootstrap it pretty easily once they have a profitable method. On the other hand, it's much tougher for a brand like Consumer Reports to do the same, because the effort is so much greater and the ROI is so much smaller. You simply don't make much money when you're un-selling stuff, and it's an eternal game of whack-a-mole fighting off scams. So the "good guys" who would rage against these rip-offs end up thinking smaller, perhaps going after just one thing, like why this skin care offer is a scam. You get lost in the noise because you're stuck in a swamp of other evildoer affiliates who are more greatly incentivized to lie. Ultimately, there's very few systematic tools out there that can encompass on the number of niches his network can, and visibly tell the truth about them all. Further, once a doer of good who's scaling starts to see success, the power begins to corrupt, and aligning with profitable evils becomes difficult to resist. I see this problem at all levels, especially in corrupt governments. It just feels like we are currently systematically broken as a species. Good people may or may not be outnumbered, but we're most definitely out-powered. |
You don't see all the people with NPD who crashed because they burned all the bridges around them, but the ones who do make it last long enough to make reality match their ego's dreams, if even for a short while. To someone with NPD, they don't see themselves as evil, and can be oblivious to how they take advantage of those around them.
It's something I've been thinking more about with the recent elections.