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by bertiewhykovich
3614 days ago
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I don't think this is a fair comparison. From the perspective of most consumers, the iPhone does just as much as its competitors. (This is even true for me, an engineer: I neither need nor want my smartphone to be a generic computing device.) The iPhone certainly costs more than its competitors (even, perhaps, its technically superior competitors), but it's a mistake to think that this cost isn't purchasing value. An iPhone customer is buying the ease of use and universal compatibility of the iPhone -- and I invite anyone who thinks that this is overvalued to contemplate the phrase "Linux on the desktop." (Thinking about Linux also highlights a basic principle of the technical market that techie types often miss: "power" tends to inversely correlate with ease of use, and the majority of people would much rather have their device work than have their device be receptive to hacking that they'll never even contemplate.) The purchase of an iPhone is also a very explicit investment in social capital. Sneer all you want at status symbols -- they're an effective form of social currency, and dismissing them is highly irrational. |
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Apple wants to become AOL/minitel, just like everyone else (desperately) wants to become AOL/minitel. That's the goal - it's the end-game.
Provided nobody gets in their way, and they don't screw it up, that's what they will try to become.
It's all laid out very clearly with more than a century of research and backup data in the book _The Master Switch_ by Tim Wu.