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rgbrgb
3621 days ago
We fire a conversion event back to them when someone becomes a client.
1 comments
exhilaration
3621 days ago
Hmmm... what do you pass back to FB? Our FB cookie? That way they can correlate who saw the ad against the visit to your site?
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rgbrgb
3621 days ago
Here's an official explanation of conversion tracking with FB:
https://www.facebook.com/business/a/online-sales/conversion-...
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