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by gus_massa 3623 days ago
I think it's not malice or trying to disguise their relation. The last line says "Visit us:". It looks like standard PR speak, like the usual third person biographies in the side of most of the blogs. (I once read that the third person conjugation is more friendlier to journalist that can just copy and paste it to a news article.)

Anyway, I think that for HN a first person conjugation would be more welcome. Also, waiting to have some content generated by friends and family helps to showcase the site.