[mistermcgruff]

I wrote a technical book for Wiley. 12.5% royalties for paper sales. 25% for book. Negotiate the ebook rate.

The main thing that surprised me (which shouldn't have) was the complete lack of marketing Wiley did. You write it, you find the tech editors, you edit it. They assign someone to you who basically bugs you to turn in chapters. I had the cover designed myself so it wouldn't suck. Then it comes out and you are the one who has to market it. but for me it was fun just to do it.

[ivansavz]

Is that 12.5% of the list price or 12.5% of the profits?

E.g. if the list price $100, the publisher sells it wholesale for $45 and the printing cost is $10, will your royalty be $12.50 or $4.37=(12.5% of $35)?

[erroneousfunk]

12.5% of publisher's revenue. In this case, it's 12.5% of $45. Publisher eats manufacturing costs, which is why their percentage is higher.