[aresant]

If you've got a site and want to test a long-page ad, here's a template that works pretty well:

- Here’s what I got: Just say what you have, don't sugar coat or spend a lot of time dancing around.

- Here’s what it will do for you: what problem are you trying to solve?

- Here's what it did for other people like you: testimonials.

- Here’s what to do next: Just come right out and ASK for the money, tell people what to do. Don’t ruin the close.

[blasdel]

You're implying that it's written in the first person, but you're missing the gif of the entrepreneur character's signature at the bottom right above the paypal button :)

[aresant]

LOL - spot on ;-).

What's interesting though is to observe a monster organization like Fool.com leverage this exact same style - it scales, believe me!