[bryanjohnson]

I'm unsure if you are comparing apples to apples on the pricing as it looks like SecureTrading is a UK only provider. The UK and the U.S. have entirely different credit card processing fee structures. The wholesale rates, known as interchange, in the UK are lower and are structured differently. So a direct comparison is not applicable. I was specifically referring to U.S. providers.

In terms of your other comment regarding scaremongering, that is not our intent. We're just trying to raise awareness of hidden fees in the industry. We see it all day every day in competitor proposals. Credit card pricing is inherently complex and difficult to present to merchants. We've tried to simplify the complexity of pricing and buying merchant services by posting our pricing online and not hiding any fees. We try to raise awareness because at times it feels like we're the only provider out there that doesn't hide fees. I am sure that there are other providers that do not hide fees or present them in a way that hinders a merchant from properly understanding rates they'll pay - we just rarely ever see it.