[bproper]

At this point, however, they have built an interesting business beyond their own league and live events.

They have a subscription service - $10 a month - that has both the biggest library of important MMA fights and acts as the streaming platform and distributor for dozens of smaller leagues.

http://www.theverge.com/2016/7/8/12122826/ufc-200-sale-strea...

The UFC is even branching out to stream more niche combat sports that aren't MMA.

Because they were banned from television for so long, they were forced to focus on the digital side of the business, and it is now paying big dividends.