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by greenokapi 3638 days ago
Details are hard to find, but I've heard that the price tag for the Yahoo deal was high due to a bidding war with Bing.
2 comments

Details are in the article. Yahoo needed to overcome Google's guaranteed payments of $300M/year, thus the $375M/year amount and favorable exit clause in the event of a Yahoo acquisition.
Yeah, iirc, that was the case as well which is why I'd assume Bing.