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by devnonymous
3635 days ago
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Where's the value? Of course the brand and domain have value but that is not intrinsic. If you can see early on that fighting for the brand and domain is going to 'cost' you more than you can afford (in time, money and effort) you may want to instead invest a fraction of that cost into a rebranding effort as long as you still have control over the brand. IOW, choose your battles. |
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